- Improve Quality of Data Submitted and Used by ASA in Genetic Evaluations — Submitting data on the entire cowherd provides the complete contemporary group, which leads to more informative EPDs and adjusted measurements. Submitting only a portion of the cowherd causes the contemporary group to be biased, ultimately leading to misinformative EPDs.
- Improve and Develop Female Records — A reproductive record on every cow, every year aids in improvement and development of female oriented EPDs, such as Stayability and Heifer Pregnancy. It will also enable an accurate calving interval to be calculated.
- National Animal Identification Program — Enrolling in THE will provide every animal with a unique number and allow for continuous data to be reported to that number each year.