ASA Ring of Champions 2017-2018

Only the four major shows involved in the national show rotation

are eligible for the


Shows include:  

2017 American Royal

2017 North American

2018 National Western

2018 Fort Worth Stock Show

Award Divisions:

• Purebred Simmental Heifer of the Year

• Purebred Simmental Bull of the Year

• Percentage Simmental Heifer of the Year

• Percentage Simmental Bull of the Year

Visit: to print information.




A record 218 people attended the fourth annual American Simmental Association (ASA) "Select for Success" Fall Focus educational symposium that was held in Bismarck, ND, September 17-21. 
ASA  Fall Focus 2017  Willie Altenburg
ASA Fall Focus 2017 Willie Altenburg
The event featured an educational session, where several industry professionals and scientists spoke about subjects focused around beef cattle breeding. The North Dakota Agriculture Commissioner, Doug Goehring, provided a welcome address, and North Dakota Governor, Doug Burgum, spoke at the lunch on Monday.

The educational speakers included the following: Dr. Greg Lardy, North Dakota State University (NDSU), who gave an overview of the state's agricultural industry; Dr. Lauren Hanna, NDSU, who explained the basics of animal breeding and genetic selection; Dr. Rick Funston, University of Nebraska, Lincoln (UNL), who spoke about increasing productive efficiency in cattle; Dr. Matt Spangler, UNL, who spoke to how genetic advancements can be used to create an ideal system for beef cattle breeding; and Dr. Mitch Abrahamsen, past Vice President of Research and Development at Cobb-Vantress, spoke about the poultry industry, highlighting the rapid genetic advancement the industry has seen, and how beef cattle breeders can apply those principles to keep up with a growing population. A panel of breeders spoke to using economic selection indexes to aid in genetic selection for profitability in beef cattle.  ASA staff provided project updates, including progress on the feeder profit calculator, cow herd DNA roundup, the genetic evaluation using BOLT, state association programs, and more. Videos of the educational presentations can be viewed at .

The 2018 Fall Focus will be held at the ASA National Headquarters in Bozeman, Montana, August 25th through 27th. The event will include a 50 year celebration, educational day, and interactive meetings.

Effective immediately         |          

Due to the increased labor involved at the lab, GeneSeek has increased the processing fee for hair by $2.00 per sample.  Breeders will be charged $5.00 for hair cards instead of $3.00.  

ASA Programs

ASA Programs

SPC Important Dates

Click on the event to view details.

Cow Herd DNA Roundup

 CHR is a research project with GeneSeek

60% OFF Genomic Testing (50K) On Females For A Limited Time Only.  A Win For Breeders and A Win For the Breed!

In this time of rapid technological advancement, animal breeding is entering a new era. As demonstrated in the pig and dairy industries, gathering and incorporating vast amounts of genomic data into the genetic evaluation accelerates progress. Holsteins, for example, have genotyped 1.6 million cattle and subsequently doubled their genetic improvement rate.

Female genotypes are rare and valuable, especially to predict maternal traits such as stayability and maternal calving ease. Furthermore, genotyping entire herds improves genomic evaluations by reducing bias created when only the best cattle are genotyped. Therefore, gathering massive amounts of genotypes on entire cow herds will significantly improve the genomic predictions and rate of genetic progress.

Considering these facts, the ASA Board of Trustees passed an innovative resolution to invest in the future of genomic technology for ASA members. In August, the Board of Trustees voted to offer a $20 genomic profile (50K including parentage) to members who test their entire cow herd (a $30 savings). Wait, there’s more! Breeders who submit cow weights with either body conditions scores or hip heights receive an additional $5 off per test — an amazing price of $15/sample for something breeders currently pay $50 per test for. This offer is for a limited time only — samples must be submitted to ASA by December 15, 2018. Don’t wait until next December 2018 to join this movement, there is a capped budget for this project so breeders need to submit samples early to ensure these discounts.

Benefits to participating members:

1. Genomic testing is most valuable in cattle with low accuracy EPDs. Typically, all cows have low accuracy EPDs because they don’t have enough calves in a lifetime to gain enough records to reach moderate or high accuracy EPDs. Therefore, adding genomic results to EPDs of the cow herd will markedly improve the accuracy of their EPDs allowing breeders to make better decisions.

2. At $20, if someone has 100 cows, they can test the entire herd for $2,000. Furthermore, if they submit cow weights, they would only pay $1,500. Based upon ASA’s current fee structure, the same allotment of funds would only be enough to GE-EPD 30-40 head and the whole herd would not benefit from the testing.

3. Parentage included — current error in parentage is estimated at 7%. Large scale testing will reveal and help correct errors in the pedigrees resulting in better EPD predictions.

4. Parentage markers will be in the database making future parentage testing easier.

5. In the future, maintaining a fully tested herd will only require testing yearling heifers.

As this is part of research and development..... not a definite timeline for reporting results.  "Breeders will be notified when DNA samples from their herd have been processed by the ASA and sent to the laboratory to begin DNA testing

6. Additional trait testing optional in conjunction with the CHR.

Benefits to the ASA and all members:

1. Harnesses the membership’s collective strength to bargain a better price with DNA companies.

2. Feeds large amounts of genotypes into BOLT and single step genetic evaluation, which improves the predictive power of our genetic evaluation.

3. Continues development of new and better DNA markers for even more accurate future tests.


Rules and restrictions:

• $20/test for ASA members who submit DNA on their entire cow herd (with a 10% window).

• $15/test if members also electronically submit mature cow weights and either body condition scores or hip heights on the herd. There is a finite budget for the reduced price so act fast.

• The above prices are a one-time opportunity. Samples must be received at the ASA by December 15, 2018 to qualify.

• Cows must be recorded in the ASA database.

• As this is part of research and development, the timeline for results is uncertain. Breeders enrolled in this program acknowledge there is not a definite timeline for reporting results.

• Breeders will be billed after results are completed.

• Donor cows and bulls do not qualify for this project.

• Breeders may submit DNA on heifers but they must recognize the uncertain timeline for results. If you are working your cattle this fall, consider joining the Cow Herd DNA Roundup. Jump on board and be a part of this maternal revolution. Contact Leoma Wells or Jackie Atkins for more information:

406-587-4531 or This email address is being protected from spambots. You need JavaScript enabled to view it..


$20 Genomic test including parentage     |     |

You've come to expect ASA to leverage all its resources to provide the industry with the best prices and most robust science.  The Cowherd DNA Roundup is a perfect example of a breed association that works for you.  
Breeders who submit a DNA sample on their entire cowherd can get genomically enhanced EPDs and parentage for $20/test.  Like how that sounds?  There's more!  Breeders who submit cow weights with either body conditions scores or hip heights get an additional $5 off per test - an amazing price of $15/sample.

This project marks a major investment from the ASA towards research and development.  The $15 test is only available for the first 15,000 samples with phenotypes submitted.  There is no estimate of when the results will be available on samples submitted.  Donor cows and bulls do not qualify.  

Leoma Wells, ASA's DNA and Total Herd Enrollment (THE) Specialist, will transition from DNA Services to ASA's point person for the Cowherd DNA Roundup project. When asked about the transition, Wells says, "I am excited and grateful to be a part of this revolutionary project. It combines two of my favorite areas, DNA and data collection on females. The wheels are turning and I absolutely can't wait to get started and smash the goals we have set."  In September, ASA will welcome Carolyn Wild to the DNA department to help with the daily DNA services.  

Contact Leoma Wells or Jackie Atkins for more information 406-587-4531.

North Dakota is a strong agricultural and beef cattle state, and many Simmental breeders call it home.  The Bismarck and Mandan area provides a variety of activities for the entire family including the Heritage Center, Missouri River, Fort Lincoln, and many more attractions.
The North Dakota state capitol is a beautiful site to see. It is located next to the Heritage Center, which includes a variety of artifacts and pieces of North Dakota's history, dating back 600 million years. The Missouri River, the landmark that separates Bismarck and Mandan, offers numerous recreational activities. Fort Lincoln, just south of Mandan, is a fascinating historical site offering military and Native American history. Tour the On-A-Slant Indian Village with reconstructed earth lodges or walk through Custer's house to step back in time. The North Dakota Badlands and Theodore Roosevelt National Park are a 90 minute drive  west of Bismarck and Mandan. Additionally, ND offers elite fishing, golfing, rugged biking, fine shopping, dining, and so much more!

The Canadian Simmental Association (CSA) will be hosting the 2017 Simmental Federation of Americas meeting. It will be held in conjunction with the National Simmental Show during the Canadian Western Agribition, November 20-25th, in Regina, Saskatchewan. US Simmental breeders and affiliated industries are invited to attend. A block of rooms is available until October 20, 2017, at the Double Tree by Hilton Regina. Registration is at a discounted rate before September 15. Go to to register and find the schedule of events.

The Texas Junior Simmental Simbrah Association (TJSSA) held their 45th State Futurity June 8-11, 2017 at the Brazos County Expo Center in Bryan, Texas. Futurity activities included contests to prepare participants for the National Classic, cattle show, director elections, Queen/Sweetheart contest, and the awarding of $19,000 in scholarships. It was a record breaking year with 143 youth competing in the events, and 193 head of cattle shown.  
The TJSSA Board of Directors conducted officer elections, electing Payton Meuth, Floresville, President; Amelia Stavinoha, Eagle Lake, Vice President; Claire Godwin, Round Rock, Secretary; Wyatt Jackson, Blum, Treasurer; Andrew Cano, Edcouch, Reporter; Megan Rogers, Lockhart, Historian; and Colton Franks, Emory, Parliamentarian. Amelia Stavinoha was selected TJSSA Queen and Mia Barba, Rosharon, was selected TJSSA Sweetheart.
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